# Your Mission **You will take on a key role alongside the founding team.** As one of our earliest hires, you will be treated more like a co-founder than an employee and be involved in key company decisions and strategy. **You will develop and execute a fully-fledged marketing strategy.** As an early stage start-up, we always have to maximise the bang for the buck, therefore you will need to combine growth hacks, digital marketing and brand positioning to create an efficient GTM strategy that will scale our consumer business. **You will run campaigns.** Leading work with interns, agencies and consultants, you will drive the execution of our marketing strategy and campaigns, and be accountable for their results. **You will communicate with our customers**. Whether through newsletters, questionnaires, emails or adverts, you will set up touch points with our customers so that as a team we can iterate on our product and positioning until we achieve product-market fit.