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Help us change the world as a Co-Founder and marketing genius
Marketing Specialist
TaoTree is a young dynamic startup that purpose it is to inspire people to live a more environmentally friendly live. Our ambitious goal is to transform people’s mindset, so they create impact for sustainability. We do this by encouraging our users to take small actions in everyday life and showing them where they can make the difference. At the same time we build a flourishing business around our value proposition. Are you ready to grow and participate in a young dynamic company? Do you want to preserve the beauty of the world for future generations? What you will be doing: - Overseeing all marketing operations to ensure success in outperforming competition - Define marketing strategies to support the company's overall strategies and objectives - Develop a feasible marketing plan and oversee its day-to-day implementation - Establish the TaoTree brand and ensure it projects the company's unique voice - Design and coordinate promotional campaigns, PR and other marketing efforts across all channels (digital, social media, press, etc.) - Manage the social media accounts including community management, content creation and distribution - Build, automate and manage the B2C funnel including social media channels - Define and track the right KPIs, report them regularly and ensure they are reached - Organize physical events and webinars on the topic of sustainability - Manage the community on the platform and moderate the shared content - Create a solid network of strategic partnerships This is how you leave a sustainable impression on us: - Passion for Marketing and consider yourself an expert for all things marketing - Balance a practical mindset with creative business acumen - Lead people through complete marketing operations - Proven experience as marketing specialist or similar role including copywriting - Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.) - Proven experience in community building, if possible in the sustainability sector - Solid understanding of market research and data analysis methods - Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press, events) channels - A leader with both creative and analytical capabilities - Strong intrinsic motivation for positive impact on climate change - Outstanding communication (written and verbal) and interpersonal abilities in English and German - Further education marketing, communications or relevant field; What we offer: - The possibility to change the direction of humanity to preserve the beauty of the world for next generations - Working in a dynamic startup with an intrinsically motivated team - Free coffee, beer and fruits - Industrial flair office with other startups (Home of Innovation) - Company shares and a say in the matter
