
Ana Silva
Location
Ticino
Field of Study
Marketing, Customer Success Management
Expertise
Marketing
About
I hold over 5 years of experience in Marketing and Customer Success Management, and am currently looking for a management position at a startup based in Ticino or open to remote work.
Social Media:
Skills
B2B Marketing
Content marketing
Data Analytics
Data-driven Marketing
Email Marketing
Google AdWords
Open for
cofounder
fulltime
parttime
Work Experience
Adia
2019-12 - 2021-11
Customer Success Manager
Zurich
fulltime
Account management of hospitality and catering clients in Switzerland. Focused on customer retention and turning customers into advocates by providing an excellent onboarding and training, as well as encouraging customers to cross-sell or upsell. Collaborated with marketing and product to triangulate an effective customer retention strategy. Used tools such as Hubspot, FreshDesk, Mailchimp for customer relationship management, email campaigns, customer support, health metrics, and more.
ASMALLWORLD
2016-11 - 2019-11
Junior Events Manager
Zürich
fulltime
Co-managed luxury events hosting up to 250 international attendees from accommodation to food to sponsoring and promotional materials. Coordinated charity raffles and silent auctions with a team of 5 people and 6 volunteers to raise CHF200'000. Assigned point of contact with event agencies and ticket agencies for events such as Grand Prix worldwide, Rolex Monte-Carlo Masters, Cirque du Soleil, and others. Created content for e-mail marketing campaigns. Interim Social Media Manager for 2 months. Generated reports of profit and loss analysis of flagship events.
Liden & Denz School of Languages
2015-01 - 2015-08
Blogger and Social Media Assistant
Saint-Petersburg
fulltime
Create blog content to attract prospects and engage current students of the school. Managed the school's Facebook, Twitter and Instagram accounts to grow number of followers and company's visibility.
Academic Experience
Swiss Hotel Management School -
2010.09 - 2014.01
Bachelor of Arts, BA in Hospitality and Events Management
Solvay Brussels School -
2015.09 - 2016.10
Master of Arts, MA in Marketing