Cédric Kotesovec
About
Engineer × Marketer × Builder 🎯 Open to product, growth & ops roles 🚀 BSc Digital Innovation 🧠
Software engineer turned performance marketing lead. I break down complex problems into structured solutions and can talk to both marketers and engineers without losing anyone. I love working at the intersection of business and tech. What I've built so far: • Built and led a Performance Marketing team from zero — managing a 6-figure ad budget and 150+ campaigns across Meta, Google, LinkedIn & TikTok • Co-founded a web agency — 25 projects over 4 years with a 100% client referral rate • 4 years as software engineer at Helvetia • BSc Digital Business Management (Final grade: 5.5/6.0) Open to roles where this combination makes a difference: across product, operations, growth, or marketing. 📩 [email protected] — or slide into my DMs
Open for
fulltime
Work Experience
Euphoris Digital GmbH
2023-08 - 2023-12
Performance Marketing Manager
St. Gallen
internship
🧠 Joined as intern, took over client-facing project lead responsibilities within the first weeks. Built and managed paid campaigns on Meta, Google & LinkedIn for SME clients. Internship concluded with promotion to Head of Performance Marketing.
Euphoris Digital GmbH
2023-12 - 2025-08
Head of Performance Marketing
St. Gallen
fulltime
🚀 Built and led the Performance Marketing team from zero, managing a 6-figure ad budget across Meta, Google, LinkedIn & TikTok. • 150+ campaigns end-to-end (strategy → creative → tracking → optimization), 20–30 concurrent in a 2-person core team • B2B & B2C focus: digital recruiting, lead generation, sales — incl. a campaign that generated 15,000+ ticket sales for an open-air event • Built a data-driven optimization system with analytics dashboards and continuous-optimization processes • Played a key role in strategic business development, company restructuring, and rebranding at group level • Hired & onboarded 2 team members • Built privacy-compliant tracking infrastructure (revDSG, GDPR, server-side tracking) across all client accounts
Swiss.Heimat GmbH
2020-08 - 2021-07
IT Specialist & Project Assistant
Appenzell Ausserrhoden
parttime
📊 Partnered with the founder/owner on an end-to-end ERP introduction (evaluation, vendor workshops, process design, onboarding, go-live). Led the digital relaunch of the website and social media channels.
Mosign
2020-07 - 2024-07
Co-Founder
St. Gallen
cofounder
📈 Co-founded a web & branding agency from zero alongside studies. Delivered 25 projects over 4 years with a 100% client referral rate. • Clients incl. University of St. Gallen, AFORIA Immobilien • Built the business from zero: business strategy, positioning, client acquisition and operations • Owned end-to-end project delivery: scoping → consulting → implementation → launch → support • Wound down operations cleanly in 2024 to focus on Head of Performance Marketing role
Helvetia Versicherungen
2016-07 - 2020-07
Software Engineer Apprentice
St. Gallen
fulltime
💻 4-year IT Specialist EFZ apprenticeship with Swiss Professional Matura. • Contributed to the development and maintenance of Helvetia’s websites and digital platforms within an agile (Scrum/Kanban) environment • Building and maintaining components in Adobe Experience Manager (AEM) • Product owner of eParKing, an internal parking administration app • Led a self-directed project end-to-end: internal digital business card application • Web apps in Angular and Java, implemented automated GUI testing
Academic Experience
Fachhochschule Graubünden -
2021.08 - 2025.09
Bachelor of Science, BSc in Digital Business Management (Major: Digital Innovation)