At Censhare, I developed B2B marketing strategies targeting C-level executives, contributing to over €3M in European sales in 2024. I led multi-region events across DACH, Benelux, Nordics, and the UKI, generating 30% of annual leads, while streamlining collaboration with sales and product teams to speed up campaign rollouts by 20%. I also optimized content across email, social, and blogs to boost engagement by 15%, and managed key digital metrics and regional budgets to keep campaigns aligned with business goals.

At The Kusnacht Practice, I led comprehensive B2C marketing efforts targeting UHNWI and HNWI, overseeing digital campaigns, branding, and print production, including the successful launch of a longevity cookbook and branded video content. I directed a full rebranding campaign with external partners, driving a 42% increase in website traffic. Additionally, I managed social media channels, growing followers by 10–15%, and led content creation to enhance brand identity and engagement. I also organized field marketing initiatives such as networking events and trade shows.

Led project and production management for over 30 high-profile campaigns, overseeing production schedules and directing creative teams to deliver exceptional results for top-tier clients, including Johnnie Walker, Nike, Supercell, and Bitburger.

Supported event planning and organization for feature productions, including “Rocketman” and “Dora and the Lost City of Gold”, attracting influencers from around Europe.