
Emelie Lantz
Location
Zug
Field of Study
Business Administration
Expertise
Communications & Marketing
About
Creator of social and content magic
Social Media:
Open for
fulltime
parttime
Work Experience
UBS
2021-03 -
Content Creator, Sustainable and Impact Investing
Zürich
fulltime
Assist the SI team with strategy, business growth and internal and external communications, including content creation, briefing and administration. Support and contribute to the Swiss Sustainable Finance Survey in partnership with the University of Zurich. Develop, manage and activate digital communication channels including LinkedIn
UBS
2020-09 - 2021-03
Project Manager, Process & Regulatory Change
Zürich
fulltime
Supporting project-based assignments that fall within the scope of process and regulatory change, covering Europe, APAC and North America as well as third-party ManCos Evaluating new regulation (e.g. ESG), including detailed impact assessments, planning and executing change strategies involving cross-border and cross-functional coordination Managing data, creating and implementing policies and procedures, as well as performing data quality checks, ensuring adherence to company and legal standards Defining roles and responsibilities within the products operating office to ensure optimal workflow Determining metrics and audience for training programs related to new regulation and internal processes Partnering closely with various stakeholder, including Product Management, Investment Specialists and IT, to implement data quality metrics, enhance controls, and reduce manual intervention
UBS Wealth Management
2017-06 - 2018-11
Business Development & Marketing Specialist
Zürich
fulltime
Contributed to the 2018 business growth target by maintaining and developing partner relationships, co-managing long-term sustainable expansion and lead generation Implemented a quantitative prospect development plan with measurable actions, generating leads in sales funnel while growing market network through product packages and marketing bundles Drove the post-creation, parametrization and data collection of Social Media campaigns for APAC Led the legal approval, content, microsite and official launch of a client referral program for affluent markets, generating material, controlling data and training Client Advisors Organized and managed a two-day Sino Swiss Healthcare forum in collaboration with China Europe International Business School (CEIBS) hosting 200 guests Cooperated with Central and Eastern EMEA by sharing best practices on cross-market collaboration, deputizing and providing support for the Middle East, Turkey and Africa (META)
UBS Wealth Management
2016-06 - 2017-06
Marketing and Events Specialist, Global Wealth Management
Zürich
internship
Assisted in the operational implementation of the 2017 regional marketing plans for Israel, Russia and Greece Developed, managed and activated digital communication channels including the launch of the Global WM website in Israel Successfully implementing a pilot of an Entrepreneurial App for Russian client advisors to facilitate meetings, completing a user-friendly layout, running a business review and launching a beta version Managed internal (communication and branding, legal and compliance) and external (agencies, vendors) stakeholders Ad interim cover for Central and Eastern Europe, including the implementation of the 2017 marketing plan, delivery of events and development of new initiatives
Q5 AG (Now: Agile Storage AG)
2016-01 - 2016-06
Junior Communication Manager
Zug
fulltime
Led company communication regarding advancements, created marketing strategies to develop the brand and increase awareness of new product launches Designed and launched digital communication channels including main website and landing pages Managed campaigns for Google, Facebook and LinkedIn to promote the brand and products Redefined the corporate identity and brand through the design, production and presentation of materials for internal and external audiences
Cloud Business Park GmbH
2014-07 - 2015-06
Creative Marketing Assistant
Zug
parttime
Created promotional videos and covered the editing and translation, using tools including Camtasia and Comatic 7 Created landing-pages and performed A/B-Tests using WordPress and Google Analytics Performed Keywords research and SEO using Market Samurai
Academic Experience
University of Miami -
2019.01 - 2019.12
Master of Business Administration, MBA in Business Administration
University of Miami -
2013.01 - 2015.12
Bachelor of Arts, BA in Management