At SigRu AG (nahmoo.ch), we built an online shop for sustainable fashion, which won the Digital Commerce Award in the sustainability category. To enhance customer engagement, we also launched several pop-up stores, allowing us to connect with our customers in person. It was an incredibly insightful and valuable experience, providing me with deep knowledge in e-commerce, retail, and brand building.

Co-founded a startup that initially imported and sold stylish phone cases. Later, we built our own brand and launched limited collections in collaboration with young regional artists.