Maximillian Kennedy
Location
Neuchâtel
Field of Study
Business strategy and marketing
Expertise
Digital marketing, Strategy
About
Digital marketing specialist
Currently employed in the marketing and communication team at Banque Bonhôte et Cie, with a focus on strategy and digital marketing.
Social Media:
Skills
Adobe Creative Cloud
Branded Content Development
Business Strategy
Channel Strategy Development
Digital Marketing
Event Planning
Google AdWords
Google Analytics
Microsoft Excel
Microsoft PowerPoint
Microsoft Word
Open for
fulltime
Work Experience
Banque Bonhôte et Cie SA
2021-02 - 2022-02
Marketing and communication specialist
Neuchâtel
fulltime
• Co-designed digital marketing strategy • Developed the 2021 marketing campaign • Implemented and monitored KPIs for marketing campaigns • Participated in various projects, notably in sustainable development and IT related fields • Responsible for the company’s social media strategy
EM Microelectronic Marin SA
2019-04 - 2020-09
Marketing Intern
Neuchâtel
internship
• Managed the Business Unit product portfolio (business plan, sales forecast, product profitability assessment) • Supported Sales department for conducting sales (e.g. in customer meetings) • Ensured stable information flow by delivering monthly reports to management • Market research for new products application and competition benchmarks
Academic Experience
University of Lausanne -
2017.09 - 2020.09
Master of Science, MSc in Business Management
University of Neuchâtel -
2013.09 - 2017.06
Bachelor of Science, BSc in Management and Marketing