
Olena Tambovets
Location
Zürich
Field of Study
Economics
Expertise
Market analysis
About
Market & Consumer Insight Analyst
A talented and professional market researcher with more than 5 years of experience in IT, financial markets and FMCG is looking for a new opportunity.
Social Media:
Open for
fulltime
parttime
Work Experience
Infopulse (part of Norway-Sweden group TietoEVRY)
2020-12 - 2022-05
Marketing Research & Analytics Specialist
Remote
fulltime
Marketing research of IT markets in various spheres: fintech, agriculture, energy, logistics, telecom, banking, etc. Creating PowerPoint presentations. Presentation of research results to the audience. Analysis of various IT services and technologies (AI, Cloud, DLT, RPA, Open Banking, etc.). Use in the work of research companies such as Gartner, IDC, McKinsey, Big4, Finextra, Finastra, Statista and others. Making comprehensive competitor’s analysis, the structure of their services, digital activities, ads, events, keywords, etc. Using open resources, socials, Similarweb, Ahrefs tools. Support the marketing and sales department, preparing strategic recommendations based on the analysis results. Achievements: preparation of many reports on various topics, which informed the company about the market situation and provided the basis for making the right decisions. For example, it was decided to start certain innovations, go to a specific market niche to stand out from competitors, etc. Also, some reports were used for gathering leads and converting them into opportunities. Examples of made research: COVID-19 impact on IT industry, United Kingdom IT market research, Smart agro POC, Talent Marketplace research, PCI DSS QSA research, Voice technology trends, Banking report and others.
Fibo Group
2017-01 - 2020-07
Specialist in fundamental analysis of financial markets
Kyiv, Ukraine
fulltime
Fundamental analysis of markets (economic factors) affecting the movement of currencies, writing analytics for a group of traders on investment accounts, publishing articles and reviews using technical and graphical analysis elements. Translation of live broadcasts and news from English into Russian, operational analysis of the received information in the context of the impact on currency trading, forecast of developments. Analysis of various markets worldwide (worked with English-language information) for investing projects, clarification of licensing conditions, legal issues.
Academic Experience
Interregional Academy of Personnel Management (IAPM), Kyiv -
2009.08 - 2014.04
Bachelor of Science, BSc in International Economics