
Pedro Silva
Location
Zürich
Field of Study
Management
Expertise
Marketing
About
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Open for
fulltime
internship
parttime
Work Experience
Ageas Portugal Group (Ageas Repara)
2021-07 - 2023-02
Analyst
Lisbon, Portugal
fulltime
• Expanded and improved the marketing strategy: established an online presence and developed a digital marketing strategy, improved the marketing channels, established commercial partnerships, and handled marketing communications • Engaged the implementation of a pilot project for a new service, as well the analysis of new business opportunities, alongside with the strategy department of Ageas Portugal Group • Documented all service and operations’ processes and analysed them for operational and technical improvements • Responsible for the upgraded of the core software: deeply analysed its flow and developed all the requirements for the IT team • Improved and automatised operational processes: o payment and reconciliation –implemented a digital payment solution to improve customer journey and payment reconciliation o customer relationship management–designed and implemented the sales funnel stages and process in a new CRM solution • Reported monthly to the board operational KPI’s and NPS values, previously analysed
FRANKSLAND
2018-10 - 2019-01
Event Marketing intern
Bali, Indonesia
internship
• Conducted most of the public relations of the company’s clients • Organised an event (launch of a fragrance) from the scratch aligned with the client vision (from creation of concept to its final execution: implementation and promotion) • Expanded and improved a beach club marketing strategy on its initial stage • Integrated the public relations and marketing team of a 13-days event (covering Christmas and New Year’s activities) of a 5-star resort of Bali (responsible for the digital marketing campaign)
Academic Experience
Nova School of Business and Economics -
2014.09 - 2018.06
Bachelor of Science, BSc in Management
Nova School of Business and Economics -
2019.09 - 2021.06
Master of Science, MSc in Management