
Pierpaolo Berti
About
Growth Strategy & Business Development Executive | SaaS, Digital Healthcare & Financial Services | Digital Transformation & Product Innovation
Global business development and revenue strategy leader with a strong track record in financial services, digital health and SaaS. Specialized in scaling high-growth start-ups and corporate ventures, driving monetization strategies and optimizing go-to-market execution. Successfully developed and launched high-impact digital-first propositions in insurance and healthcare, strengthening market reach and customer conversion. Skilled at fostering solution activation, optimizing customer engagement and retention and ensuring scalable market growth.
Social Media:
Skills
Artificial Intelligence
Building Business Partnerships
Business Operations
Commercial Models
Cross-functional Team Leadership
EHealth
Financial Modeling
Financial Services
Go-to-market Strategy
International Business Development
Medtech
Software as a Service (SaaS)
Open for
fulltime
cofounder
Work Experience
LiveWell by Zurich
2022-09 - 2025-08
Business Development & Ecosystem Strategy Lead
Zürich
fulltime
Led business development and 3rd-party services for a global digital wellbeing platform launched by Zurich Insurance to foster prevention, engagement, retention among customers. ACHIEVEMENTS Launched 5 fully-integrated digital health services, resulting in 3 new clients and a 15% YoY revenue increase. Deployed an embedded distribution strategy to scale digital healthcare services through 3 new cross-region partners, improving operational efficiency with a 5% uptake rate. Delivered engagement strategies that drove a 25% user engagement rate – 7X YoY increase. Deployed digital healthcare retention strategies that boosted user tenure 5X YoY while optimizing a $250K annual budget.
Yolo Tech Insurance
2021-10 - 2022-09
Chief Commercial Officer
Milan, Italy
fulltime
Led growth strategy for Italy’s main digital insurance player, providing innovative software solutions that enable insurers and affinity distributors to market P&C insurance digitally. ACHIEVEMENTS Executed joint go-to-market strategies to scale digital insurance distribution across multiple verticals, achieving 90% YoY revenue growth. Optimized product placement to maximize exposure across partner distribution channels, achieving a 6% customer conversion rate (3X YoY increase).
Simplesurance GmbH
2021-01 - 2021-10
Enterprise Sales Team Lead
Berlin, Germany
fulltime
Grew distribution partnerships for Germany’s main digital insurance player, scaling innovative software solutions that enable digital distribution of P&C insurance products. ACHIEVEMENTS Secured new digital insurance distribution partnerships across multiple verticals, generating up to €90K in annual premium revenue per collaboration while consistently maintaining a customer uptake rate above 10%.
Academic Experience
Bocconi University -
1999.09 - 2005.03
Bachelor of Science, BSc in Business Administration