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Seraina Zahner

About

Passionate about Service Excellence, Sustainability, Organizational Development, Entrepreneurship, Digitalization, Tourism & Hotel industry

Social Media:

Skills

Agile Leadership

Communication Development

Corporate Sustainability

Digital Marketing Experience

Digital Transformation

E Learning

Email Marketing

Employee Training

Executive Leadership

Leadership + Management

Operational Excellence

Organizational Project Management

Process Quality Improvement

Small Business Development

Social Media

Sustainability

Open for

cofounder

parttime

fulltime

Work Experience

Hotel Schweizerhof Bern & Spa

2020-05 - 2021-04

Workplace
Operational Excellence Manager, Member of the Executive Board
Location

Bern

Employement type

fulltime

 Analysis and optimization of existing structures and processes with the aim of working more efficiently  Customer Journey design  Management of innovation and digitalization projects  Responsible for operations in the absence of the General Manager  Head of Covid task force

Ruedi Zahner - Why We Win University

2021-05 -

Workplace
Project Manager & Responsible for Digital Marketing
Location

Bern

Employement type

parttime

Email Marketing & Business Process Automation, Social Media, CRM

Hotel Schweizerhof Bern & Spa

2017-06 - 2020-04

Workplace
Quality & CSR Manager
Location

Bern

Employement type

parttime

 Development and implementation of a CSR strategy including its internal communication  Leadership of the internal environmental group "The Green Busters" and management of various CSR projects  Development and implementation of an internal management system  Responsible for training management, implementation of LQA service standards, continuous improvement management and any guest feedbacks

Hotel Schweizerhof Bern & Spa

2016-04 - 2017-05

Workplace
Cost Controller / Purchaser
Location

Bern

Employement type

parttime

 Leading the purchasing management  Organization and control of the flow of goods, inventory  Programming of the Micros cash register system

Hotel Baur au Lac

2014-04 - 2015-12

Workplace
Food & Beverage Admin Assistant
Location

Zürich

Employement type

parttime

 Management of the F&B secretariat incl. budgeting and marketing planning  Substitution of the Director of F&B  Organization of large events with up to 1'000 guests  Project management in the area of F&B and controlling

POHN IT Consulting

2013-09 - 2014-03

Workplace
Assistant Sales & CEO
Location

Bern

Employement type

parttime

 Analysis & development of social media concept  New customer acquisition, customer care  Recruitment of employees  Creation of communication concept & business plan

Hotel Schweizerhof Bern & Spa

2012-02 - 2013-08

Workplace
One-year all-round internship & subsequent employment as Chef de Rang
Location

Bern

Employement type

fulltime

 Internship in all administrative and operational departments of the hotel  Management of the own service station as well as deputy of the department in absence of the manager  Wine cellar management

Academic Experience

Haute école de gestion Fribourg -

 

2013.09 - 2017.07

Bachelor of Science, BSc in Business Administration

University of Bern -

 

2018.02 - 2020.12

Master of Business Administration, MBA in Marketing Management (CAS Tourism Economy, CAS Leadership, CAS Digital Transformation)