• Built TAM/SAM/SOM models for 10+ global markets, guiding fundraising priorities and executive decision-making. • Led in-depth research on EV charging, retail, logistics and data centers, identifying a €150B fast-track market opportunity. • Worked directly with the CEO and leadership team to shape GTM strategies for France, Switzerland, and other high-potential regions. • Produced 8+ industry and country reports (Brazil, India, USA…), including competitive landscapes, regulatory analysis, ICPs and market-entry strategies. • Designed an interactive ROI calculator integrated into the website & HubSpot, improving lead qualification and value communication. • Improved HubSpot CRM structure and data quality, boosting MQL → SQL clarity by 30% for the Business Development team. • Revamped the sales funnel, optimizing and automating processes with the most up-to-date tools, and took part in the outreach, lead generation and prospect conversion plan. • Contributed to EU grant applications (EIC, SIP, Horizon Europe, Interreg) through structured market sizing, economic analysis, and impact assessments. • Responsible for planning, filming and editing interviews and photo/video sessions for 6 events with major stakeholders.

• In charge of finding B2B partnerships for company expansion in LATAM and Europe (email automation supervision, outreach strategy, cold calling) • Lead on Mexican project: prospecting and choosing the right collaborator within the banking and retail sectors for go-to market strategy • In charge of handling the CRS and keeping the leads pipeline in check and running to hit target KPIs • Extremely involved in the obtention of Mexican IFPE licence: acted as an intermediary between Mexican team and European team. Invited to every meeting with the Mexican fintech regulators and assisted my colleague in successfully passing audits with them. • Conducted a lot of market research on Mexico and potential new markets, helped in building the go-to market plan for Mexican start of operations.