Consulting and active support of businesses in start-up and growth phase: • Ramp-up of the commercial activities and implementation of corresponding business routines for a start-up in the e-learning and e-coaching space. • Design and optimization of the customer journey and management of the marketing, sales, customer service and customer success departments of a Fintech start-up. • After a rapid growth phase, restructuring of an SME in the telecommunications industry with 100 employees at four locations. Introduction of a new management level with business units. Adaptation of business processes to market changes and to the changed structure. Development of a strategy to enter a sustainable growing new business segment in the field of Smart Infrastructure. • Development of the strategy for a new digital business segment for a German media company, evaluation and due diligence of possible acquisition targets.

• Development of the business model of a marketplace for Internet services for SMEs and private customers. • Founding of the company and setup of business operations as well as leading the start-up as managing director with P&L responsibility. • Development of the company to the largest domain registrar in Switzerland with more than 150'000 customers and 500'000 domain names. • Integration on commercial and operational level of national and international business partners from the fields of customer service, financial services, hosting, software and online marketing. • Development and launch of new products in the field of e-commerce and office automation.

CEO Betty TV Holding AG, CEO Betty TV (Deutschland) AG and CEO Betty TV (Schweiz) AG: • Conducting negotiations and completing the acquisition of the innovative new company in the field of interactive television, TV value-added services and dialogue marketing • Overall responsibility for the build-up of the company and subsidiaries with over 100 employees in Germany and Switzerland • Development and implementation of the marketing and sales strategy with acquisition of 100'000 end customers with over 10 million contacts within the first half year term. • Market test and validation of the business model with the major German-speaking TV stations ProSiebenSat1 Group, RTL and Schweizer Fernsehen. • Acquisition of more than 70 well-known advertiser in Germany and Switzerland for dialogue marketing campaigns on Betty TV. • Development and operation of the interactive TV platform for integration with TV stations, cable network operators and Internet service providers as well as for integration into the telecommunications infrastructure. Head of New Business Development: • Derivation of future-oriented growth areas with identification and evaluation of new business ideas. • Management of the project portfolio for the introduction of technology-driven new business. • Development of selected business ideas in independent profit centres, including payment solutions for e-, m- and TV-commerce.

ABB New Ventures Ltd. • Developing the strategy for new business and merging the various new business activities within ABB into a global business incubator. • Development and management of the business incubator with 20 employees globally in seven countries. • Managing six start-up companies as active, non-executive Chairman of the Board within the framework of the New Ventures growth initiative. • Member of the investment committee of the ABB lndustrial lT Venture Fund with an investment volume of CHF 500 million. • Managing the spin-off and MBO of non-core businesses with an investment volume of CHF 100 million. ABB Financial Services Ltd.: • Development and management of the IT organisation within ABB Financial Services for Europe in the areas of IT infrastructure and business-critical financial applications. • Evaluation, design, development and implementation of a globally deployed, scalable treasury platform. • Responsibility for the one-year project of the technical introduction of the new currency Euro with conversion of transactions for ABB Financial Services in Europe. • Set up and management of the "eBusiness Idea Accelerator" for ABB Financial Services companies, including the development of the business plan for a European exchange for CO2 emissions. • Development of eBusiness solutions with introduction at customer’s (group-wide netting system, electronic trading application, finance information portal) • Conducting the due diligence for the investment in a global, internet based B2B clearinghouse. ABB AG • Active cooperation in preparing the year-end closings and IT strategy of ABB AG in Germany • Introduction of the treasury management system „Finance Kit“ and the accounting system “SAP R/3” • Coordination of the relocation of the Treasury Center from Mannheim to Frankfurt • Implementation of the Total Quality System Review